{"id":2326,"date":"2022-08-26T12:33:24","date_gmt":"2022-08-26T12:33:24","guid":{"rendered":"https:\/\/squaremarketing.it\/?page_id=2326"},"modified":"2024-10-15T10:53:28","modified_gmt":"2024-10-15T08:53:28","slug":"social-selling","status":"publish","type":"page","link":"https:\/\/squaremarketing.it\/servizi\/social-selling\/","title":{"rendered":"Social Selling"},"content":{"rendered":"<style>.elementor-2326 .elementor-element.elementor-element-f38e62d{margin-top:80px;margin-bottom:80px;padding:0px 80px 40px 80px;}.elementor-2326 .elementor-element.elementor-element-63950ed{--spacer-size:5px;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-2326 .elementor-element.elementor-element-f119973 .elementor-heading-title{font-family:\"SuisseIntl-Semi\", 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Custom Fonts CSS *\/@font-face {\n\tfont-family: 'SuisseIntl-Semi';\n\tfont-style: normal;\n\tfont-weight: normal;\n\tfont-display: auto;\n\tsrc: url('https:\/\/squaremarketing.it\/wp-content\/uploads\/2023\/03\/SuisseIntl-SemiBold.ttf') format('truetype');\n}\n@font-face {\n\tfont-family: 'SuisseIntl-Semi';\n\tfont-style: normal;\n\tfont-weight: 300;\n\tfont-display: auto;\n\tsrc: url('https:\/\/squaremarketing.it\/wp-content\/uploads\/2023\/03\/SuisseIntl-Light.ttf') format('truetype');\n}\n\/* End Custom Fonts CSS *\/<\/style>\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2326\" class=\"elementor elementor-2326\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f38e62d elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"f38e62d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8541ee7\" data-id=\"8541ee7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-63950ed elementor-widget elementor-widget-spacer\" data-id=\"63950ed\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f119973 elementor-widget elementor-widget-heading\" data-id=\"f119973\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Social selling.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ef13948 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"ef13948\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-89d8815\" data-id=\"89d8815\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5717c77 elementor-widget elementor-widget-image\" data-id=\"5717c77\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_direction&quot;:&quot;negative&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:5,&quot;sizes&quot;:[]},&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:60}},&quot;motion_fx_devices&quot;:[&quot;widescreen&quot;,&quot;desktop&quot;,&quot;laptop&quot;,&quot;tablet&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_02-min.jpg\" class=\"attachment-full size-full wp-image-4791\" alt=\"\" srcset=\"https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_02-min.jpg 1920w, https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_02-min-300x200.jpg 300w, https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_02-min-1024x683.jpg 1024w, https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_02-min-768x512.jpg 768w, https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_02-min-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b1ac0ce\" data-id=\"b1ac0ce\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-641cac7 elementor-widget elementor-widget-heading\" data-id=\"641cac7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cos'\u00e8 il social selling.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-739b33f elementor-widget elementor-widget-text-editor\" data-id=\"739b33f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In poche parole, il social selling \u00e8 un modo per i venditori di collegarsi e instaurare rapporti con potenziali clienti attraverso i social network. Negli ultimi anni, il social selling si \u00e8 trasformato in una vendita virtuale, poich\u00e9 i venditori stanno sempre pi\u00f9 utilizzando la tecnologia e il tech di vendita (e non solo i social media) per collegarsi con i potenziali acquirenti. Il social selling e la vendita virtuale consentono agli operatori di vendita di instaurare relazioni di fiducia, di aumentare la credibilit\u00e0 sociale e, infine, di raggiungere i propri obiettivi di vendita.<\/p><p><br \/>Con il progredire della tecnologia e dei metodi di comunicazione, il collegamento con potenziali clienti sia sul mercato B2B che B2C ha sostituito le vecchie tecniche di vendita. Queste tecniche di vendita pi\u00f9 datate, come il telemarketing, mancano della comodit\u00e0 e della personalizzazione\u00a0maggiori di una vendita sociale e digitale. L&#8217;utilizzo dei canali social e della tecnologia di vendita del tuo marchio per interagire attivamente con i potenziali clienti e sviluppare un legame con loro pu\u00f2 aiutarti a raggiungere l&#8217;obiettivo di vendita della tua azienda.<\/p><p><br \/>Il social selling non si riduce semplicemente ad aggiungere nuovi contatti alla tua lista di vendite, ma si tratta di formare interazioni sociali significative e presentare il tuo marchio come una fonte affidabile per risolvere un problema del cliente tramite il tuo prodotto o servizio.<\/p><p><br \/>Piuttosto che un piano di chiusura forzata o un accordo a termine, il social selling \u00e8 pi\u00f9 strettamente legato alla generazione di lead, ovvero al processo di instaurare e mantenere rapporti con i clienti in tutte le fasi del pipeline e del funnel di vendita. A tal proposito, i team di vendita devono essere disposti a investire tempo e sforzi mirati nell&#8217;interagire costantemente con i propri potenziali acquirenti.*<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-dce-background-overlay-image-url=\"http:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/08\/Square-Marketing-elemento-grafico-2.jpg\" class=\"elementor-section elementor-top-section elementor-element elementor-element-421ef74 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"421ef74\" data-element_type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-71ed79f\" data-id=\"71ed79f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dee50dd elementor-widget elementor-widget-spacer\" data-id=\"dee50dd\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9220ac elementor-widget elementor-widget-heading\" data-id=\"c9220ac\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vendita tradizionale vs. Social selling<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-75d393b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"75d393b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-0b89a4a\" data-id=\"0b89a4a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82b56bd elementor-widget elementor-widget-heading\" data-id=\"82b56bd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Vendita tradizionale<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b06db5d elementor-widget elementor-widget-text-editor\" data-id=\"b06db5d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Ricerca<\/strong><\/p><ul><li>Compra liste di contatti<\/li><li>Contatti personali limitati<\/li><li>Bloccati dai gatekeepers (segretarie, centralini&#8230;)<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da5bf84 elementor-widget elementor-widget-text-editor\" data-id=\"da5bf84\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Relazione<\/strong><\/p><ul><li>Contatti casuali o non aggiornati<\/li><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Dati limitati sul prospect<\/span><\/li><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Informazioni non rilevanti<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e016de3 elementor-widget elementor-widget-text-editor\" data-id=\"e016de3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Ingaggio<\/strong><\/p><ul><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Fare affidamento su chiamate a freddo<\/span><\/li><li>Aspettare il passaparola<\/li><li>Fare pubblicit\u00e0 massiva<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e9805fc\" data-id=\"e9805fc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e9b42af elementor-widget elementor-widget-heading\" data-id=\"e9b42af\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Social selling<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a40de90 elementor-widget elementor-widget-text-editor\" data-id=\"a40de90\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Ricerca<\/strong><\/p><ul><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Usa reti professionali<\/span><\/li><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Connetti i prospect sui social<\/span><\/li><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Accedi direttamente ai decisori chiave<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9f0969 elementor-widget elementor-widget-text-editor\" data-id=\"a9f0969\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Relazione<\/strong><\/p><ul><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Focus su connessioni reali<\/span><\/li><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Raccogli informazioni online<\/span><\/li><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Scopri le novit\u00e0 sulle aziende target<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2bd177f elementor-widget elementor-widget-text-editor\" data-id=\"2bd177f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Ingaggio<\/strong><\/p><ul><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Sfruttare i social per rompere il giaccio<\/span><\/li><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Avere conversazioni pertinenti<\/span><\/li><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Guidare il prospect attraverso il percorso di acquisto<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-74dd1a9 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"74dd1a9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2788311\" data-id=\"2788311\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8ba9f6a elementor-widget elementor-widget-heading\" data-id=\"8ba9f6a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Perch\u00e8 \u00e8 importante?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e2c1b48 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"e2c1b48\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-cd35e34\" data-id=\"cd35e34\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-db0129e elementor-widget elementor-widget-spacer\" data-id=\"db0129e\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a10fc48 elementor-widget elementor-widget-image\" data-id=\"a10fc48\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_04-min.jpg\" class=\"attachment-full size-full wp-image-4793\" alt=\"\" srcset=\"https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_04-min.jpg 1920w, https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_04-min-300x200.jpg 300w, https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_04-min-1024x683.jpg 1024w, https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_04-min-768x512.jpg 768w, https:\/\/squaremarketing.it\/wp-content\/uploads\/2022\/09\/socialselling_04-min-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7a916c9\" data-id=\"7a916c9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-818b26a elementor-widget elementor-widget-spacer\" data-id=\"818b26a\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d327c9f elementor-widget elementor-widget-text-editor\" data-id=\"d327c9f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><span class=\"s1\">Nell&#8217;odierno mondo iperconnesso, la social selling rappresenta un miglioramento rispetto alle forme di vendita convenzionali che possono spesso risultare impersonali. Grazie all&#8217;interazione diretta come commentare, mettere mi piace e condividere i post dei clienti, insieme alla tecnologia delle vendite come LinkedIn Sales Navigator, le aziende possono costruire naturalmente credibilit\u00e0 sociale e generare pubblicit\u00e0 &#8220;gratuita&#8221; per trasformare i propri prospect in acquirenti.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-114770e elementor-widget elementor-widget-spacer\" data-id=\"114770e\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa12c17 elementor-widget elementor-widget-heading\" data-id=\"aa12c17\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">I commerciali che utilizzano il Social selling ottengono i migliori risultati di vendita<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0f4c9cc elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"0f4c9cc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-9f391a0\" data-id=\"9f391a0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-213f9fc elementor-widget elementor-widget-counter\" data-id=\"213f9fc\" data-element_type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"45\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><a href=\"#\" style=\"font-size:25px;padding-left:7px\">%<\/a><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3c7071 elementor-widget elementor-widget-text-editor\" data-id=\"c3c7071\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>I commerciali che utilizzano il social selling creano il 45% di opportunit\u00e0 in pi\u00f9 rispetto ai colleghi che non lo utilizzano.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-40dbcd6\" data-id=\"40dbcd6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f7b0d67 elementor-widget elementor-widget-counter\" data-id=\"f7b0d67\" data-element_type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"51\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><a href=\"#\" style=\"font-size:25px;padding-left:7px\">%<\/a><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c2efb4 elementor-widget elementor-widget-text-editor\" data-id=\"1c2efb4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>I commerciali che utilizzano il social selling raggiungo i propri obiettivi di vendita il 51% in pi\u00f9<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6919e4e\" data-id=\"6919e4e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-86ff08a elementor-widget elementor-widget-counter\" data-id=\"86ff08a\" data-element_type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"78\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><a href=\"#\" style=\"font-size:25px;padding-left:7px\">%<\/a><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f8a306 elementor-widget elementor-widget-text-editor\" data-id=\"4f8a306\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Il 78% dei venditori social superano i colleghi che non usano i social media.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-094de36 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"094de36\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-af22548\" data-id=\"af22548\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42419fc elementor-widget elementor-widget-spacer\" data-id=\"42419fc\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6c0265 elementor-widget elementor-widget-heading\" data-id=\"c6c0265\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cosa facciamo per aiutarti?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f17e43 elementor-widget elementor-widget-text-editor\" data-id=\"9f17e43\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In un mercato in cui la fase di esplorazione \u00e8 prevalentemente online, risulta fondamentale per responsabili marketing e commerciali comprenderne le dinamiche ed individuare i canali adatti da integrare nelle loro strategie.<\/p><p>Strumenti come <strong>LinkedIn <\/strong>e<strong> Sales Navigator<\/strong> possono dare maggiore impulso ed efficacia alla crescita ed ai processi di vendita, indirizzando i Sales Manager verso nuove opportunit\u00e0 di commerciali.<\/p><p>Possiamo aiutarti con attivit\u00e0 di <strong>formazione<\/strong> al team marketing e vendite, definendo una <strong>strategia<\/strong> che permetta di affrontare le nuove sfide che il mercato presenta e supportandoti nell&#8217;integrare questi <strong>canali<\/strong> nel quotidiano.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f5be59 elementor-widget elementor-widget-text-editor\" data-id=\"0f5be59\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>*Fonte linkedin\u00a0<a href=\"https:\/\/business.linkedin.com\/sales-solutions\/social-selling\">https:\/\/business.linkedin.com\/sales-solutions\/social-selling<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Social selling. Cos&#8217;\u00e8 il social selling. In poche parole, il social selling \u00e8 un modo per i venditori di collegarsi e instaurare rapporti con potenziali clienti attraverso i social network. Negli ultimi anni, il social selling si \u00e8 trasformato in una vendita virtuale, poich\u00e9 i venditori stanno sempre pi\u00f9 utilizzando la tecnologia e il tech [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"parent":2392,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-2326","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/squaremarketing.it\/wp-json\/wp\/v2\/pages\/2326","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/squaremarketing.it\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/squaremarketing.it\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/squaremarketing.it\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/squaremarketing.it\/wp-json\/wp\/v2\/comments?post=2326"}],"version-history":[{"count":3,"href":"https:\/\/squaremarketing.it\/wp-json\/wp\/v2\/pages\/2326\/revisions"}],"predecessor-version":[{"id":19666,"href":"https:\/\/squaremarketing.it\/wp-json\/wp\/v2\/pages\/2326\/revisions\/19666"}],"up":[{"embeddable":true,"href":"https:\/\/squaremarketing.it\/wp-json\/wp\/v2\/pages\/2392"}],"wp:attachment":[{"href":"https:\/\/squaremarketing.it\/wp-json\/wp\/v2\/media?parent=2326"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}